A brand is defined as a name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers. Therefore it makes sense to understand that branding is not about getting your target market to...Read More

The advent of the internet heralded the start of sweeping changes to the way in which businesses interact with consumers. Traditionally, brands would deliver a message to consumers in the hopes of influencing their buying decisions. But the internet has changed the playing field by putting control of what consumers see into their own hands....Read More

This is a great article from Chad Brooks, BusinessNewsDaily Senior Writer.  It touches on a little of everything Email….. Businesses that aren’t using email marketing are missing out on one of the best ways to reach consumers. Instead of concentrating on direct marketing, as most businesses have traditionally done, many are now focusing their efforts...Read More

As s graphic designer, Steve wears many different hats while using an equally diverse number of media to create numerous types of designs. We work to visually convey a particular message or idea that has noticeable appeal and the the respected profession is highly sought out for promoting and displaying a wide variety of products, activities, ideas,...Read More

An excellent article from Forbes giving a basic overview of modern design trends for your small business website….. The consensus among website design pros, regarding industry trends for 2014, is fairly cut and dry and most agree the significant styles for the year will likely fall under the headings of responsive design, simple design and...Read More