An informative post from The Entrepreneur’s KIM LACHANCE SHANDROW Ever heard the saying “Failing to plan is planning to fail?” That old but wise adage often rings true when it comes to social-media marketing. Creating a detailed, goal-oriented social-media strategy is just as important as having a rock solid business plan. “If your social-media plan is to just...Read More
An interesting article from Smashing Magazine… For many beginners, the task of picking fonts is a mystifying process. There seem to be endless choices — from normal, conventional-looking fonts to novelty candy cane fonts and bunny fonts — with no way of understanding the options, only never-ending lists of categories and recommendations. Selecting the right...Read More
A great post from the Entrepreneur.com’s Katherine Gray…. Contests are big business on Facebook. Customers love them because they could win cool stuff. Businesses love them because they attract new customers. But if you run a business page on Facebook, you probably know how much of a pain Page-based contests can be to set up and...Read More
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My take on this is that the speeds of the Calatrava "Brise Soleil" opening and the wind turbines are OK because, like a lot of elements in this work, they are done as if shot in time lapse.
What I find especially successful about this campaign is a combination of well thought-out factors. One, the casting couldn’t have been more spot on. Dean Winters—from shows like Oz and 30 Rock—really epitomizes the Mayhem persona. He wears a suit but looks like he just got out of a bar fight. He’s calm and straightforward...Read More
This is a great post by Michael Sebastian at PR Daily, tips on being more effective with email marketing. Despite the marketing and PR world’s love affair with social media, email remains a key component of any media relations or marketing campaign. Plus, it’s the primary way agencies and clients stay in touch….. Read More
Email may be one of the oldest online marketing tactics, but it remains one of the top performing. Here are 25 mind blowing stats by Amanda Nelson at Salesforce.com….. Email marketing is one of the most effective tactics for driving sales, but don’t take my word for it. According to a study by ExactTarget, 77%...Read More
